1. Introduction
Welcome to Life Word Power ("Website"), operated by 7 & Blue Limited ("Company," "we," "us," or "our"). Your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal data in compliance with GDPR (EU), CCPA (California), and international privacy laws.
2. Information We Collect
We collect personal data to enhance user experience, provide services, process transactions, and comply with legal obligations. The types of data we collect include:
- Personal Information: We may collect names, email addresses, and payment details when users create accounts, make purchases, or subscribe to our newsletter.
- Automatically Collected Data: We gather technical information such as IP addresses, browser type, and device information using cookies and analytics tools (e.g., Google Analytics, Facebook Pixel) to analyse website performance and improve user experience.
- Transaction Data: When users purchase merchandise, we collect order details, payment information (processed securely via third-party providers), and billing/shipping addresses.
How and When We Collect Data:
- When users register for an account, subscribe to our newsletter, or interact with forms.
- When purchases are made through our online store.
- Automatically through cookies and third-party analytics services when users browse our Website.
Why We Collect Data:
- To provide and personalize content, affirmations, and stories.
- To process orders and transactions securely.
- To send promotional materials, newsletters, and updates (with user consent).
- To track website performance and optimize user engagement.
- To comply with legal obligations and prevent fraudulent activity.
Data Retention:
- Account & Subscription Data: Retained as long as an account is active or a user is subscribed.
- Transaction Data: Stored for tax and legal compliance purposes for at least 6 years.
- Analytics & Cookies Data: Retained based on cookie settings and user preferences.
Users can request deletion or modifications of their data at any time via info@lifewordpower.com.
3. How We Collect Information
We collect information through various means to enhance user experience and provide seamless interaction with our Website. The methods we use include:
- Newsletter Sign-Ups & Subscription Forms: When users voluntarily subscribe to receive updates, affirmations, and exclusive content.
- User Accounts & Purchase Forms: When users create an account or make a purchase, we collect necessary details to process transactions securely and maintain user profiles.
- Cookies & Tracking Technologies: Automatically collected data helps improve website navigation, personalize content, and deliver relevant advertisements.
- Third-Party Advertising Platforms: Services like Google Ads and Amazon Affiliates help us reach a broader audience while analyzing user engagement.
Why Collecting Data Benefits Users and the Website:
- Personalized Experience: Users receive tailored affirmations, quotes, and content relevant to their interests.
- Enhanced Security: Collected data allows us to detect and prevent fraud, keeping user transactions and interactions safe.
- Seamless Transactions: Order processing and account management are streamlined for a smooth purchasing experience.
- Improved Website Performance: Analyzing browsing behaviors helps optimize website navigation and loading speeds.
- Customized Marketing & Offers: Users receive exclusive promotions, early access to content, and updates based on their interests.
- Compliance & Transparency: Ensures we meet legal requirements while respecting user privacy and data rights.
Users have control over their data and can adjust preferences via our cookie consent banner or contact us for modifications at info@lifewordpower.com.
4. How We Use Your Information
We use your personal data for multiple purposes, ensuring that our website provides a valuable and meaningful experience. The following explains when and why we use the information collected, as well as the benefits to users and our website:
When We Use Your Information:
- During Account Registration & Subscriptions: To set up and manage user accounts, provide customized content, and facilitate interactions with our platform.
- For Order Processing & Transactions: To securely process payments, fulfill merchandise orders, and manage customer service inquiries.
- For Marketing & Communication: To send newsletters, promotional content, and personalized offers (with user consent).
- For Analytics & Website Optimization: To track engagement, monitor traffic, and improve the effectiveness of our content and services.
- To Enhance Security & Prevent Fraud: To protect user data, detect suspicious activities, and comply with legal obligations.
- For Legal & Compliance Purposes: To ensure we adhere to GDPR, CCPA, and other applicable privacy regulations.
Benefits to Users and the Website:
- Personalized Experience: Users receive tailored affirmations, motivational quotes, and uplifting content that align with their preferences.
- Enhanced User Engagement: We use data insights to deliver relevant stories, videos, and inspirational content that users find meaningful.
- Faster, More Secure Transactions: Collected payment data ensures smooth order processing and protects against fraudulent activities.
- Exclusive Offers & Updates: Subscribed users receive early access to special promotions, new merchandise, and updates about upcoming content.
- Optimized Website Performance: By analyzing user behavior, we refine our content strategy, improve website functionality, and enhance overall user experience.
- Greater Data Control: Users can update preferences, opt out of marketing communications, or request data deletion, ensuring transparency and privacy protection.
By using our Website, users agree to these data usage practices, which enhance their experience while ensuring compliance with privacy regulations.
5. Cookies & Tracking Technologies
We use cookies and tracking technologies to enhance user experience, personalize content, and analyze website traffic. Users can manage their cookie preferences through our cookie consent banner.
6. Third-Party Links & Advertisements
Our Website may contain links to third-party websites and advertisements. We do not control or assume responsibility for third-party privacy practices.
7. Security Measures
We implement security measures, such as encryption and secure payment processing, to protect personal data from unauthorized access and cyber threats.
8. User Rights & Data Protection
We implement security measures to protect personal data. We retain data only as long as necessary for legitimate business purposes or legal compliance.
Users have the right to access, update, or request deletion of their personal data. Requests can be made via info@lifewordpower.com.
9. Compliance with International Privacy Laws
We comply with GDPR, CCPA, and other applicable data protection laws. Users worldwide can request access to, modification of, or deletion of their personal data under these regulations.
How Users Can Request Data Access or Deletion:
- Email Request: Users can send an email to info@lifewordpower.com specifying their request.
- Verification Process: To ensure security, we may ask users to verify their identity before processing requests.
- Processing Timeframe: Requests for data access, correction, or deletion will be addressed within 30 days as required by GDPR and other privacy laws.
- Exceptions: Some data may be retained for legal, tax, or security reasons even after a deletion request is made.
We are committed to transparency and protecting user rights under international privacy standards.
9.1 External Links & Third-Party Content
Our Website may contain links to third-party websites, advertisements, and external content. Bible quotes and other licensed content will be used on our Website but will not be linked to third-party websites. We are not responsible for the privacy practices or content of external third-party sites.
10. Age Restriction
Our content is intended for users aged 13 and above due to the nature of personal development topics. By using our Website, users confirm they meet this age requirement.
11. Updates to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with the updated effective date.
12. Contact Information
7 & Blue Limited
145 Churchfields Road, Beckenham, Kent BR3 3QY, England
Email: info@lifewordpower.com
By using our Website, you agree to the terms of this Privacy Policy
